To optimize efficiency, Newline Financial launched an internal web app to collect taxes and repay them to property owners with interest. While in the early growth stages of the company, Newline chose to develop the web app using the WaveMaker Platform, hosted on Azure cloud, which could save time and money.

Since OppLoans provides non-prime borrowers a safe and reliable alternative to payday lending, the online approval process is an integral part of their business. The consumer journey through the application process drives customer retention and ultimately revenue.

Integra Credit initially built its online consumer lending offering on a legacy platform. When the business grew, the company began experiencing issues scaling to demand and incorporating the added personalizations and functionality to enhance the user experience.